El Tribuno

El Tribuno

El Tribuno

El Tribuno is one of the leading newspapers in northern Argentina. As more readers moved online, it needed a website that could organize a constant flow of news and make every story easy to find, read and share.

El Tribuno is one of the leading newspapers in northern Argentina. As more readers moved online, it needed a website that could organize a constant flow of news and make every story easy to find, read and share.

Challenge

Hundreds of stories a day, dozens of sections and a reader with only seconds to spare. El Tribuno needed a site that put the right news in front of the right person.

The site required a clear information architecture to bring order to news, sports, entertainment, opinion and multimedia, with a homepage that could prioritize breaking stories without losing the depth of a full newspaper.

Final thoughts

El Tribuno now has a digital home as solid as its print legacy: clear, fast and built for the way people read news today.

User research, a detailed sitemap, annotated wireframes and a modular grid come together in a homepage and section templates that let editors highlight what matters and help readers navigate with ease.